Filed under: Budget, Marketing/Advertising, Videos, Hatchback, Kia
Kia wants you to appreciate how much work they did to make the 2012 Picanto not just another small car, but a maximized small car. So their advertising team did something that involved a month of work and 1,200 bottles of nail polish to paint animations on 900 press-on nails. The Picanto in the image above didn't happen with CG keystrokes, but with a tiny brush strokes, and there are 899 others to keep it company.
While we still aren't earmarked to get get the tiny hatchback in the U.S., we can certainly appreciate the creativity that has gone into this spot. Follow the jump for the video, and as Roy Campanella used to ask, "What will they think of next?"
Continue reading Kia Picanto ad nails the female demographic
Kia Picanto ad nails the female demographic originally appeared on Autoblog on Thu, 28 Jul 2011 12:30:00 EST. Please see our terms for use of feeds.
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